Back in February, the FCC voted in favor of loosening cable provider’s grip on the set top box monopoly. Today, President Obama has officially backed the FCC’s stance on the “Unlock the Box” initiative. As a cord cutter myself, I see this as a huge win for promoting technological advancement and competition in the content delivery market.
This would be a huge blow to cable and a huge win for proponents of Internet TV. The ultimate goal is to drive innovation, allow for a competitive market, and promote consumer choice.
Currently, cable providers operate by leasing consumers set top boxes. This comes at a heavy price; as these boxes carry an average of $231 in leasing fees per household per year.
The FCC’s proposal would allow Internet TV competitors such as Apple TV and Roku to provide sought after television stations currently under exclusive contracts with the cable companies.